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KNOW WHAT METATAGS ARE? That's the place on your web page where search engines find HTML code that describes the "title", "description" and the 150 or so "keywords" that aren't visible on your web-page, and are used by search engines to decide which web pages it should refer potential customers to, yours or your competitor's. SEARCH ENGINES CAN'T FIND YOU IF YOUR WEB-SITE DOESN'T HAVE METATAGS, AND MANY SITES DON'T HAVE THEM, OR DON'T HAVE THE ONES PEOPLE ARE USING, WHICH AMOUNTS TO THE SAME THING. If you go to a browser like Netscape or "Internet Explorer" and go to your web site URL, and click on "View" and then "page source", it will show you the HTML code of your web page. Incidentally your visible web page may well be an expensive impressive piece of technical art-work. But there is nothing in it that informs any search engine that you exist or where to find you. Your website will not generate visitors or sales revenue without metatags. This amounts to printing 100 million copies of your catalog and then not telling anyone where they can get a copy. If you go to any of my web-sites and do the same you'll see what I mean. Look for <META name = Description content = and <META name = Keywords content = and <META name = Title content = and look at all the information which follows the "=" sign. You ought to have as many as 165 key words and a long title and description of the site. Go to the search engine http://www.google.com/ and type 'Palms Russia' (without the ' mark) and look at what sites are identified. Is there anyone but Palms reported on the first several pages. Where is my competition? I'm pleased to say they are ranked following me. HOW DO PEOPLE SEARCH FOR YOUR SERVICES. WHAT WORDS DO THEY USE? I've done some research on that and here is what I have found out.
Just querying one search engine (Goto.com), with these "in put phrases" I found a total of 1855 key phrases, related to my input keywords, that searchers were using Here are those Key phrases (sorted by # of queries actually received in one month from visitors (the public) to this search engine site). The number of queries is the number of queries made on Goto.com for these exact key phrases during the previous calendar month. The list is 1855 key words long so I cut out everything but the beginning and end. If you want the entire list, let me know.
_________________________________ Notice the first word all by itself got a 5,447,001 inquires in one month on one search engine. The least commonly used got 25. Knowing which words to select certainly makes a defining difference in your results. The point I am making is that you are missing a lot of potential traffic to you site because 1. The search engine doesn't refer your potential customers, i.e. the user of the key words, to your site if the key word isn't in your HTML METATAG code.. 2. The title needs to be at least 25 words 3. The description needs to be at least 50 words 4. Both title and description need to use some of the most frequently used key words. 5. I would have to use my special software program, using the phrases that appear on your home page and some additional phrases you give me, to determine which 150 keywords are the most frequently used by the public when they ask a search engine to find someone like you and products like yours. Here is an example of how this is accomplished be physically counting the frequency with which each keyword has been asked of all search engines during the past 60 days Weight Loss without Dieting Site This is an analysis of the frequency with which 100 keywords were used on the MSN and Google websites. Every website has different keyword usage and algorithms 6. Then, once I have that information and complete the METATAGS I would register or reregister with all the major search engines that handle 95% of the daily traffic of 341,000,000 searches using the specific keywords that each of the search engines indicates would produce the highest ranking for the algorithms of their search engine. 7. The business I performed the same work for, now has 400% more website visitors weekly. A very prominent International law firm also uses my services. (reference available). 8. My software will also record for me, which of your competitors currently hold the first 30 positions for each keyword on each of the major search engines. This enables me to examine the metatags of the URLs of these websites to determine what they did to achieve their rankings and emulate their strategies. HERE ARE SOME SAMPLE COMPLETE ANALYSIS REPORTS OF SEARCH POSITIONS FOR TEN DIFFERENT WEBSITES IN VARIOUS INDUSTRIES. (after you click on the type website you want to look at you can then click on any of the keywords to get a complete list of who holds the first 30 positions for that word)
Your website may already be registered with a search engine and be somewhere in its database, but never show up in a search on the list of the first 500 companies that searchers are referred to. To increase your sales you have to know where you rank on each search engine; where you want to be ranked; and how to get there. I can show you how. I can do the entire job. That includes the site marketing to the search engines; HTML code writing for the metatages; developing the keyword list to correspond to the search engine search terms being received from the public. Rewrite of text to incorporate the additional metatags in the visible web page text. You can find a lot of additional interesting information about what works and doesn't work in WWW internet marketing by clicking HERE Incidentally if you look at View/PageSource while your browser is on my web-pages you'll see a good example of what the METATAGS should look like. You have obviously spent time and money to create your website. I urge you to market it properly. Whatever you're sales are now, your traffic will increase dramatically after I complete this work. That is a realistic expectation based upon my experience. Think about it. Thank for your time.
Edward P. Flaspoehler, Jr. P.S. Now that you have "keyword" metatags by which indexes can find you when asked to do so by buyers, now you need to tell the indexes you exist
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